Tinkering Labs - Digital Assets
Graphic Design: Web Graphics
Content Creation: Copywriting
Our educational engineering client needed a marketing overhaul — especially for a branded contest he wanted to host quarterly but, due to logistics limitations, had only run twice in two years.
We reinvented the contest’s marketing to streamline the process, and created a scheduled, automated, and templated package to maximize efficiency.
A new approach to social media, blog, and email marketing uses original images and assets to craft a variety of digital marketing pieces
Cleanup of contact lists and email policies keeps metrics and campaigns clear-cut and easy to track
Highly-structured schedule implemented new content writing and execution with a more visible brand to establish consistent exposure
With a reduced cost to operate and a streamlined, reproducible process, the client has been able to run the contest on time every quarter since implementation! This story is just one example of the many problems we have simplified, deconstructed, or reimagined over the years.