MaterialJill – Car Seat Cuties™

 

Services

• Graphic Design: Package Graphics, Web Graphics

• Industrial Design: Mockups

 

The Challenge

Our client, a soft goods design studio specializing in plush toys and costumes, needed assistance with packaging artwork for their Car Seat Cuties™ line—and yes, they’re just as cute as they sound! 

 

• Packaging mockup had to be ready for a pitch meeting with a large client
   

• Design needed to position the product favorably in a competitive marketplace, demonstrating quality and unique appeal
   

• Artwork needed to be colorful and fun to reflect the brand
   

The Solution

Through collaboration with the client on packaging concepts, we provided exactly what they were looking for to showcase this line of adorable baby car seat cover costumes.

 

• Final packaging artwork captures the essence of the product with bright colors and a whimsical feel, aligning with the tone of the product
   

• Collaboration with client ensures the package messaging achieves desired outcome from the start
   

• Cardboard packaging helps elevate the overall value and appeal of the product

 

Our client saw great success with Car Seat Cuties™, and we’re happy to imagine those babies dressed up as pirates, santas, fairies and more, all without leaving the comfort of their cozy car seats.